ABOUT PAWAKA
Who Are We?
Pawaka Studio is a Malaysia-based content and creative production team delivering high-quality visuals with strategic clarity. We specialise in short-form content, photography, campaign videos, and brand-driven storytelling — crafted for businesses that need clean execution, modern identity, and consistent results.
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ABOUT OUR FOUNDER
Pawaka is led by Amirul, also known as PowerCarFounder, a creative producer with years of experience in both Malaysia and Dubai. His background includes commercial content production, automotive visuals, F&B shoots, lifestyle storytelling, and social media campaigns across fast-paced environments.
Working in Dubai shaped Pawaka’s foundation today — clear communication, disciplined workflow, and content that performs across platforms.
Founder Quote:
“I built Pawaka to help brands communicate with clarity, identity, and purpose. Great visuals should move people — and move businesses.”
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MISSION & VISION
Mission:
To create clean, effective, and identity-driven content that strengthens brand presence and supports real business goals.
Vision:
To become a trusted creative partner for brands across Southeast Asia and Global.
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OUR VALUES
What We Stand For
Precision
Every project is executed with clarity and structure.
Every project is executed with clarity and structure.
Speed
Fast turnaround without compromising quality.
Fast turnaround without compromising quality.
Honesty
Direct communication and transparent workflow.
Direct communication and transparent workflow.
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WHAT MAKES PAWAKA DIFFERENT
The Pawaka Edge
• Automotive + F&B speciality
• Malaysia + Dubai experience
• Fast and reliable turnaround
• Clean, modern visual identity
• Corporate-style communication
• Small team = high attention to detail
• Content designed for performance
• Malaysia + Dubai experience
• Fast and reliable turnaround
• Clean, modern visual identity
• Corporate-style communication
• Small team = high attention to detail
• Content designed for performance
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OUR PROCESS
How We Work
01 — Discovery
Identify brand goals, audience, and visual direction.
Identify brand goals, audience, and visual direction.
02 — Creative Planning
Concepts, storyboards, and production strategy.
Concepts, storyboards, and production strategy.
03 — Production
On-ground shooting with professional gear & clean workflow.
On-ground shooting with professional gear & clean workflow.
04 — Delivery & Optimization
Editing, color, revisions, and social-media-ready output.
Editing, color, revisions, and social-media-ready output.
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BRANDS WE’VE WORKED WITH
Brands & Projects
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LET'S BUILD SOMETHING IMPACTFUL